Tonight will be the last day for Comcast subscribers to view the NFL Network. If it wasn’t hard enough to find this thing–this might do it in.
If the two sides cannot come to an agreement today the NFL Network will lose a great deal of viewership. Comcast is the largest cable company in the nation [...]
Posts Tagged ‘sports marketing’
Last Night For NFL Network On Comcast
Posted in NFL, tagged comcast, nfl network, sports econ, sports economics/finance, sports marketing, versus on April 30, 2009 | 7 Comments »
Analysis of the CBS-NCAA March Madness TV Deal
Posted in NCAA Basketball, Sports (General), tagged cbs sports, march madness, sports advertising, sports economics/finance, sports marketing, wall street journal on March 10, 2009 | Leave a Comment »
The Wall Street Journal had a little piece yesterday looking back on CBS’s NCAA Basketball partnership from about 10 years ago. The article appeared in the print edition. Yes, that still exists.
CBS paid $6 billion for the 11-year deal. At the time the deal was considered to be highly over-bid on CBS’ part. However, CBS [...]
Dustin Pedroia, MLB 09: The Show Commercial
Posted in Games, MLB, tagged dustin pedroia, mlb 09: the show, sports advertising, sports marketing on March 2, 2009 | 7 Comments »
The most unlikely of pitchman in the history of Major League Baseball; Dustin Pedroia. However, at the same time he might be the perfect player to grace the cover of MLB 09: The Show.
One of the main consumer demographics of videogames are certainly kids. Those kids absolutely look up to Dustin. [...]
Citigroup-Mets marketing agreement
Posted in MLB, tagged citifield, citigroup, economic bailout, economic recession, new york mets, sports marketing on February 4, 2009 | 1 Comment »
There are multiple reports swirling around the internet regarding the Citigroup-Mets marketing deal. This morning ESPN was still reporting that Citi was looking into the possibility of getting out of the deal. On the other hand, reputable sources said yesterday that Citi executives have assured the Mets they need not worry and the deal is [...]
Super Bowl Commercial Power Rankings
Posted in NFL, tagged sports marketing, super bowl, super bowl commercials, usa today on February 2, 2009 | Leave a Comment »
USA TODAY’s annual Super Bowl Ad Meter results are in:
For me, I think that the Doritos ad was far and away the best of the best. The two Budweiser Clydesdale ads didn’t do it for me. It was definitely a down year, especially when Budweiser swings and misses.
As I wrote previously, Doritos ad was created [...]




